Learner response: OSP assessment

Learner response: OSP assessment

Your Online, Social and Participatory media assessment was a great opportunity to test yourself on two key aspects of Media Paper Two - an unseen question and a 25-mark essay.

The first part of your learner response is to look carefully at your mark, grade and comments from your teacher. If anything doesn't make sense, ask your teacher - it's crucial we're learning from the process of assessments and feedback as we move towards the exams at the end of this year. The second focuses on using the mark scheme as a learning resource and developing our skills in essay planning and structuring.

Your learner response is as follows:

Create a new blog post on your Media 1 Exam blog called 'OSP assessment learner response' and complete the following tasks:

1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential).

WWW- Q1 shows some good oppositional readings in terms of Google controversies... with improved exam technique and improvement on timing you should see yourself improving.

EBI- In Q1 you don't analyse the advert at all- why would AQA give you the image to completely ignore it? Image, colour, text, etc. Show you are a media student!

2) Read the whole mark scheme for this assessment carefully. Identify five specific aspects from Figure 1 (the Google Home advert) that you could have mentioned in your answer (e.g. selection of image, framing and focus, colour, text etc.)

Arranged readings could incorporate an acknowledgment of a warm image of family life – in addition to the potential handiness of the speaker – in spite of worries over how the gadget utilizes information and the developing intensity of organizations, for example, Google and Amazon. 

Utilization of shading, strengthened by nonpartisan dim of the gadget, makes sentiment of warmth (tans, oranges, daylight from left-hand side of picture). 

Google spoke to as pleasant, protected and a characteristic piece of white collar class family life. 

The redundancy of the word 'home' may upset crowds who consider the to be for instance that no place is sheltered from worldwide entrepreneur monsters, for example, Google. 


Connections Google brand to vision of perfect family life – imaginative play with parent; hued pencils, paint container and corner of youngster's image all fortify innovativeness and shading.

3) Now use the mark scheme to identify three potential points that you could have made in your essay for Question 2 (Hesmondhalgh - narrow range of values and ideologies).

- The role of the cultural industries in society and the way media products can influence or
impact on audiences.

- How media industries target audiences through the content and appeal of media products
and through the ways in which they are marketed, distributed and circulated.

4) Use your exam response, the mark scheme and any other resources you wish to use to write a detailed essay plan for Question 2. Make sure you are planning at least five well-developed paragraphs in addition to an introduction and conclusion.

Parahraph 1:

How does Teen Vogue link to the statement?

End of audience- Clay Shirky ( more diverse range of values and ideologies are now available to consumers)

Teen Vogue- activism, politics etc ' Gun reform for years'

Values/ideologies- present in mainstream media but not from a teenage magazine brand like Teen Vogue

Could be argued- Teen Vogue trying to keep up with trends, stay relevant etc

Paragraph 2:

How does The Voice link to the statement?

The Voice offers an explicit black British perspective on news stories and issues

Ideologies/values- set apart from mainstream media

Suggests that Hesmondhalgh's view on 'narrow' ideologies is not accurate for The Voice

Poor video content- less consumers

Paragraph 3:

Teen Vogue copying many of the mainstream values in regards to representation of women.

Paragraph 4:

The Voice is not as powerful in the British Media. They have a poor video production quality and a very low quality photography and page design.

Paragraph 5:

In this paragraph, come to a conclusion for your overall argument.

5) Finally, identify three key areas you plan to revise from the OSP unit (CSP aspects or theories) having looked at your feedback from this assessment.

Revise theories in depth so I can link it to the question and write confidently about it.

Improve on timing.

Clear structures.